Top 5 Business Apps Performance in Kenya in Q2 2022

During the second quarter of 2022, the top five business apps in Kenya experienced diverse performance metrics across downloads, revenue, and active users. Here's a closer look at how each app fared, based on data from Sensor Tower.

Zoom Workplace saw a slight increase in weekly revenue towards the end of the quarter, peaking at $6 in the last week of June. Weekly downloads fluctuated, starting at 15.8K in late March, dipping to 10.3K in early May, and recovering to 13.2K by the end of June. Active users showed a gradual decline from 188.4K in late March to 145.9K at the end of June.

Eazzy Kash had a dynamic quarter in terms of downloads, with numbers rising from 2K in late March to 17.6K by mid-June, before dropping to 10K in the final week of June. Active users increased steadily, starting at 30.8K in late March and reaching a high of 70.9K in mid-June, before settling at 66.6K by the end of the quarter.

LinkedIn: Jobs & Business News experienced consistent revenue growth, with weekly earnings ranging from $3.8K in late March to a peak of $5.6K in early June. Downloads also showed an upward trend, from 6.7K in late March to 12.6K by the third week of June, before slipping to 9.3K at the end of the quarter. Active users increased gradually, starting at 169.8K and reaching nearly 190K by the end of June.

KRA M-Service had significant fluctuations in downloads, with a notable spike to 18.9K in mid-May, followed by a drop to 8.9K at the end of May, and rising again to 14.7K by the end of June. Active users mirrored this trend, starting at 13.9K in late March, peaking at 29.1K in mid-May, and stabilizing at 26.7K by the end of June.

Google Meet (original) saw stable download numbers, starting at 8.2K in late March, peaking at 9.7K in early June, and ending the quarter at 7.6K. Active users had a varied trend, beginning at 101.6K, dipping to 74.9K in early June, and then slightly recovering to 83.9K by the end of June.

This data highlights the dynamic nature of the business app landscape in Kenya during Q2 2022. For more detailed insights and trends, visit Sensor Tower.